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Netflix price increase3/10/2024 ![]() Discovery announced a price increase for Discovery+ without ads of nearly 30% in the U.S. NBCUniversal instituted its first price increase for Peacock this summer, as did Paramount Global for its newly merged Paramount+ With Showtime package. 12, Disney is raising prices for the standalone premium tiers of Disney+, Hulu and ESPN+ in the U.S. Multiple other streaming services have been hiking their prices in the past few months - in some cases, because they were initially underpriced to attract subscribers. ![]() Subscribers to the premium plan, which includes Ultra HD streaming. The company claims the price hikes are to offer a wider range of quality entertainment options and compete with other streaming services. Netflix on Thursday raised the prices of its standard and premium plans to 13.99 and 17.99 per month, respectively. Netflix is increasing the prices of its standard, 4K, and basic plans in the US and Canada, effective immediately for new subscribers. ![]() and other major markets in the first half of 2022. For customers on the basic plan (which you can no longer sign up for) the new price per month is going up from 9.99 to 11.99. Netflix shares move higher after company announces subscription price hike. Netflix most recently increased prices in the U.S. How much more will a Netflix subscription cost Netflixs cheapest option, the basic package, has increased from £5.99 a month to £6.99 in the UK and from 7.99 to 8.99 a month in Ireland. “It is our primary revenue accelerator in the year.” And that’s largely driven by our paid-sharing rollout,” he said. As a refresher, Netflix raised its prices in March 2022, with the Basic plan increasing from 8.99 to 9.99, the Standard plan increasing from 13.99 to 15. Starting today Netflixs non-HD, one-screen-at-a-time Basic plan will be 11.99 per month, up 2, or 16.7 percent, from the 9.99 price set during Netflixs last price increase in January 2022. “Most of our revenue growth this year is from growth in volume, through new paid memberships. The company has “largely paused” price hikes after it began rolling out the paid-sharing program starting in May 2023, Netflix’s effort to monetize password-sharing users, Neumann said on the second-quarter earnings interview. This past July, Netflix CFO Spence Neumann told investors that the streamer was “more than a year out” from any price increases in its major markets like the U.S.
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